Built with a vision to make photography affordable and available to everyone, this consumer market-based application allows users to look for photographers around them and hire them for an event at a budget that fits their expectations and needs.
Easy to use with an intuitive yet simple design and modern user experience, the solution comes with a client interface, a photographer interface, and an admin interface bifurcating the users and the features associated with each interface.
Tap a button, and get a photographer – our goal for the project was to make this magic happen in less than 7 months. Our ambition was to create a strong business and technology foundation that can embrace this rapidly evolving business and allow a more diverse user base.
Our high-level business goals were;
Create a platform for deeper engagement and builds trust via quality services.
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Create a marketplace that gives equal opportunities to save money and earn money for both clients and photographers.
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Make an application that is fast and easy to use catering to an audience that is a 9-year-old to a 70-year-old.
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Make an application that is fast and easy to use catering to an audience that is a 9-year-old to a 70-year-old.
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Create a payment flow that is quick, easy, hassle-free, and customizable based on the company goals.
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An application that is flexible enough to grow and change over time as the business would change and grow over time.
To piggyback on the approaching wedding season and test the first impression of the application, we had a launch deadline that should not be missed.
In the beginning, it was important to understand the different users and the factors that will influence the client’s and the photographer’s experience. We mapped all the possible concepts and user flows and translated these into the business framework.
We knew we were building something new, something different, and a lot of changes in the process, business, and customers were anticipated. It became really important for us to focus on building an IT Infrastructure that can support the rapid development of new solutions to meet both the organizational goals and customer demands.
From low fidelity wireframes to interactive prototypes for both Mobile and Web screens were created, carefully mapping the user journeys as well as the key business functionalities into the application screens.
For the application’s design solution, the objective was to create a successful user experience for a 9-year-old user to a 70-year-old user.
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iOS + Android
From auto capturing your location to interactive search and filter option allowing the user to find the best available photographer near you.
Having the website accessed online 24x7 and many clients and photographers visiting the web app from their phones, we needed to ensure that the site featured a responsive design.
Event location: check. Sunny weather: check. Team member ready: check. And endless moments to capture check, check, check!
Doing things right, doing the right thing
