Brand Profile: How Dr. Squatch went from a viral social media

Brand Profile: How Dr. Squatch went from a viral social media

Price: $ 15.00

4.7(736)

We sat down with an exec to get a little insight into how Dr. Squatch took itself from a scrappy social media company to a massive men's grooming powerhouse.

https://www.tiktok.com/api/img/?itemId=7307310636931796267&location=0&aid=1988

UGC EXAMPLE }🌟 Unleashing my inner soap star with Dr. Squatch! 🚀 B

https://raindrop.agency/wp-content/uploads/2018/06/cropped-drsquatch-casestudy.png

Case Study: Raindrop + Dr. Squatch

https://assets-global.website-files.com/5d894c4a182b3c2fe4376366/6024e1ea2966ac5c7e7efbfe_Dr%20Squatch%20Sponsorship%20Infographic.png

How did Dr. Squatch use to establish their brand voice?

https://s3-prod.adage.com/s3fs-public/styles/width_765/public/20230531_DRSQAlexHonnold_3x2.jpg

Dr. Squatch's Super Bowl ad promotes its natural soap for all kinds of men

https://i0.wp.com/businessofcollegesports.com/wp-content/uploads/2022/11/dct20121844_uab_at_mrsh.jpg?fit=1000%2C667&ssl=1

Marshall Tight End Devin Miller Lands Dream NIL Opportunity in Deal With Dr. Squatch

https://static-prod.adweek.com/wp-content/uploads/2022/03/raindrop-agency-dr-squatch-2022.jpg

Raindrop Brings Dr. Squatch Energy to Its Own Promo Video

https://www.ypulse.com/wp-content/uploads/2022/03/3.21-Brand-Mascots-on-TikTok-e1647617787706.png

The Brand Mascots Who Became Internet Celebrities - YPulse

https://substackcdn.com/image/fetch/f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F002f4052-4afd-4003-baec-2070c8eebf6b_924x608.png

🧼How Dr. Squatch built a brand personality to get closer to their customers?

https://i.ytimg.com/vi/2Cx486XyMwU/sddefault.jpg

How to Make Video Ads for Business - Dr. Squatch Ad Breakdown

https://assets-global.website-files.com/61dfc899a471632619dca9dd/6567d24e5d59c8cc9a46756f_12.png

Dr. Squatch's Marketing Innovation Journey: Embracing AI in Ecommerce

https://media.licdn.com/dms/image/D5622AQH8r33ZORCa6A/feedshare-shrink_800/0/1685557687756?e=1705536000&v=beta&t=gGtKKr2YPJWfXLCVNAkZboqW9jVB6K0cbq_eWHPhr40

Kellie Schieber on LinkedIn: Wednesday shower thought- I snagged myself a bar of Dr. Squatch over the…

https://theorg.com/api/og/position?name=Maggie+Dunn&image=https%3A%2F%2Fcdn.theorg.com%2Fc2c181bb-d696-47b8-b773-1ecd896d50b6_thumb.jpg&position=Marketing+%26+eCommerce+Lead+-+New+Ventures&company=Dr.+Squatch+Soap+Co.&logo=https%3A%2F%2Fcdn.theorg.com%2F0beb84ea-abcc-44c8-be22-03999334aff5_thumb.jpg&description=Maggie+Dunn+has+a+wealth+of+experience+in+marketing+and+eCommerce.+In+2022%2C+they+began+working+as+the+Marketing+%26+eCommerce+Lead+for+Dr.+Squatch.

Maggie Dunn - Marketing & eCommerce Lead - New Ventures at Dr. Squatch Soap Co.

https://images.ctfassets.net/17o2epk8ivh7/2Sr1d5ntkQ1vKUhurE7e7h/7fd7ec2624f38499f7daf357250e82f5/QA_DrSquatch.jpg

Dr. Squatch took a big bet to find out if Super Bowl commercials work for DTC brands